AI Insights · Timothy · July 2024
Q2 2024 Performance of Top Film & Television Apps in the US
An overview of the second quarter performance for the top Film & Television apps in the US, showcasing user trends and app popularity. Detailed insights available from Sensor Tower.
In the second quarter of 2024, the Film & Television category saw varied user engagement across leading platforms. Data from Sensor Tower provides a snapshot of how these apps performed in terms of downloads, revenue, and active users.
Netflix showed a consistent revenue trend with figures hovering around the $2M mark weekly, peaking at $2.5M in mid-June. Downloads for the app remained robust, ranging from 20K to 26K weekly, while weekly active users fluctuated slightly, staying close to 900K.
Max: Stream HBO, TV, & Movies also experienced a steady revenue stream, starting at $38K in early April and experiencing a notable spike to $60K by mid-June. Downloads saw a dip in early May but recovered to around 17K by the end of June. Weekly active users showed an upward trend, starting at 235K and rising to over 320K.
Pluto TV: Watch & Stream Live, with its revenue data not applicable, maintained a download count that generally ranged from 9K to 12K. The platform's weekly active users showed a steady increase from 108K in early April to approximately 114K by the quarter's end.
ViX: TV, Fútbol y Noticias saw its revenue climb from $3.7K to over $5.5K throughout the quarter. The app's downloads showed a peak of 11K in late April, while weekly active users remained stable around 300K, with a slight dip in early June.
Crunchyroll presented a positive revenue trend, starting at $9.5K and reaching nearly $13K by late June. Downloads peaked at 17K in late April, and the active users count showed growth, starting at around 97K and reaching over 113K towards the end of the quarter.
For more detailed insights into the performance of these and other applications, Sensor Tower's comprehensive data provides further analysis and trends.
